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Seller Briefs

Vietnam's new e-commerce law takes effect: cross-border platforms and overseas sellers face stricter regulatory framework

Vietnam's National Assembly has passed the E-commerce Law, which will take effect in July 2026, systematically regulating cross-border e-commerce, live-streaming sales, and affiliate marketing for the first time. Foreign platforms must establish an entity in Vietnam or designate a representative, and overseas sellers bear the same responsibilities as local sellers. The law aims to strengthen consumer protection and provide a sustainable legal foundation for the growth of the digital economy.

Marcus Sterling6 min read
Cross Border Retail

Global cross-border e-commerce market outlook for 2034: scale to reach $24.3 trillion, CAGR 21.6%

The global cross-border e-commerce market is expected to grow from $5.09 trillion in 2026 to $24.32 trillion by 2034, with a compound annual growth rate of 21.6%. The fashion and beauty category leads the market, while food and beverages are growing the fastest. This article analyzes the market's driving factors, challenges, and future trends.

Elena Tan5 min read
Cross Border Retail

Global Cross-Border E-Commerce Market Outlook for 2034: Size to Reach US$24.3 Trillion

According to the latest Market Data Forecast report, the global cross-border e-commerce market is expected to grow from $4.18 trillion in 2025 to $24.32 trillion in 2034, with a compound annual growth rate of 21.6%. This article analyzes market drivers, consumer trends, and regional performance.

Marcus Sterling6 min read
Seller Briefs

Platform Switching Tax: The Hidden Cost Paid by Multi-Platform Sellers

Multi-platform sellers switch between tools like Shopify, Amazon, and Instagram every day. It may seem efficient, but they are actually paying a high "platform switching tax." Research shows that each interruption takes 23 minutes to recover from, and workers waste a day each week switching between tools. This article analyzes the composition of this hidden cost and its impact on seller efficiency.

Marcus Sterling3 min read